BRITAIN’S best selling lager is aiming to tap into Fringe fever in Edinburgh this month.
Carling is sponsoring The Famous Spiegelterrace, based outside key Fringe venue the Assembly Rooms, from now until August 27.
The deal means draught Carling and Grolsch is being sold in the terrace alongside bottles of Coors Light, Cobra and Corona.
Based on George Street, the terrace will feature The Famous Spiegeltent, which has been a fixture of Edinburgh summers since 1985.
Between them the terrace and tent can accommodate 1300 guests.
“It’s fantastic to see the Fringe return to the new town and we’re delighted to be able to support The Famous Spiegelterrace in bringing cabaret to George Street and the surrounding area,” said Molson Coors’ sales director Alisdair Hamilton.
Image: Fringe-goers enjoy the atmosphere at the Spiegeltent in Edinburgh.