The Summer of Sport competition will see ‘golden trophy’ icons and promotional codes appearing on-screen during various sports-related songs. Pub customers will be asked to text the promotional codes to Soundnet for the chance to win prizes, including iPads.
The competition will run between June and August and venues looking to take part must register this month. Participating outlets will receive a point of sale pack, consisting of a poster, tent cards and beer mats.
“Summer of Sport provides a golden opportunity for pubs to increase jukebox takings and use music to add to the sporting atmosphere,” said Soundnet’s James Luck.