RED Bull has appointed Andy Shaw as its new MD – and charged him with ensuring the continued growth of the brand in the UK.
Shaw previously held senior positions with Red Bull around the world.
In 2004, he joined Red Bull UK and went on to become sales director, before going on to work with the firm abroad in 2008. Most recently, he headed the business in Spain and Portugal as general manager, helping to drive growth amid what the firm described as difficult market conditions.
