HALEWOOD International has expanded its successful Crabbie’s Alcoholic Ginger Beer brand with a higher strength variant for ‘ginger and ale connoisseurs’.
With an ABV of 6%, Crabbie’s Black promises a ‘stronger deeper taste’ – thanks in part to a period of oak maturation – and was launched in the on and off-trades last week.
Available in 330ml bottles, it is aimed at a slightly older male audience than the original.