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Tuesday, May 11, 2021

Young adult brands

News articles relating to young adult brands

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Sourz shines on gantry

THE firm behind Sourz has revamped the brand’s packaging in time for this year’s freshers’ week festivities. Each variant in the Sourz range has...
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The young and the restless

Financial circumstances are creating diverse groups of younger consumers YOUNG adults are focusing more on the big night out as their disposable income is affected...

Shrewd youth seek out value

Young drinkers demand quality serves and established brands ‘SAVVY’ was a word used by more than one drinks firm when describing today’s young adults in...

Packaging facelift for RTD brand

RTD brand WKD has a new look following a packaging revamp across the entire range. The new design, which is being rolled out across all...

Brands plug in to the power of live music

Jack Daniel’s, Sailor Jerry and St Helier tune into a young adult audience LIVE music events are a long-established way for drinks brands to tap...

Young adults seek quality and value

Delivering the ‘perfect serve’ is key to securing student spend STUDENTS and young adults can be a fickle bunch when it comes to drinks. Fortunately for...

TGIs extends its social life

Online activity key to target young adults but offer must match up SOCIAL media is a key method TGI Friday’s employs to engage a younger...

Tapping into a young market

Firms offer advice on attracting younger customers MANY people have a lot of things to say about the needs and wants of the so-called millennial...

Brand celebrates decade of its WKD side

A DECADE of demonstrating its ‘WKD side’ is credited with keeping the RTD brand firmly in the drinks repertoire of young adults. The ‘have you...
WKD Cocktailcans

Canny attempt at stress-free mixing

Firm mixes things up with launch of new canned cocktails range