Tequila | Scottish Licensed Trade News

Scottish Licensed Trade News

Shot in the arm for bars

Perceptions of tequila are changing, offering opportunities for licensees

Cocktail contest seeks perfection

Global drinks competition, last year won by a Scot, returns on a larger scale SCOTTISH bartenders will be fighting to retain a world title in the coming weeks …

Tequila brand in UK move

Specialist drinks importer Spirit Cartel has introduced premium tequila brand Clase Azul to the UK market. The four-strong range of tequilas, produced in the …

Tequila is top at capital bar

Provenance and quality of spirit driving interest in category TEQUILA is something of a specialist area for one Edinburgh spirits bar. The Mexican-themed …

Tequila takes a shot with new ad

Campaign for Jose Cuervo said to be biggest ever TEQUILA brand Jose Cuervo is the focus of a new marketing campaign designed to “reinvigorate” the …

Heineken’s Desperados measure

HEINEKEN is to bring the sales and distribution of Desperados Tequila beer back in-house. The move signals the end of SHS Sales & Marketing’s association …

Tequila shows a cool hand this summer

JOSE Cuervo Tequila is being promoted as an ice cold shot this summer as part of a new marketing campaign for the brand. The activity will see a branded truck …

Tequila Avión joins spirits giant

SPIRITS giant Pernod Ricard has bolstered its portfolio with a new Tequila. Tequila Avión has joined its spirits stable as part of a joint venture agreement …