Thursday, May 23, 2019
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Shot in the arm for bars

Perceptions of tequila are changing, offering opportunities for licensees

Cocktail contest seeks perfection

Global drinks competition, last year won by a Scot, returns on a larger scale SCOTTISH bartenders will be fighting to retain a world title in...

Tequila brand in UK move

Specialist drinks importer Spirit Cartel has introduced premium tequila brand Clase Azul to the UK market. The four-strong range of tequilas, produced in the Mexican...
Basement Bar

Tequila is top at capital bar

Provenance and quality of spirit driving interest in category TEQUILA is something of a specialist area for one Edinburgh spirits bar. The Mexican-themed Basement Bar, part...

Tequila takes a shot with new ad

Campaign for Jose Cuervo said to be biggest ever TEQUILA brand Jose Cuervo is the focus of a new marketing campaign designed to “reinvigorate” the...

Heineken’s Desperados measure

HEINEKEN is to bring the sales and distribution of Desperados Tequila beer back in-house. The move signals the end of SHS Sales & Marketing’s association...

Tequila shows a cool hand this summer

JOSE Cuervo Tequila is being promoted as an ice cold shot this summer as part of a new marketing campaign for the brand. The activity...

Tequila Avión joins spirits giant

SPIRITS giant Pernod Ricard has bolstered its portfolio with a new Tequila. Tequila Avión has joined its spirits stable as part of a joint venture...