Tuesday, August 4, 2020
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Summer drinks

Summer drinks related news articles

There is plenty of scope for growing soft drinks sales this summer, says Britvic.

Casual diners are a soft option for pubs

CASUAL diners and time-limited consumers are among the key opportunities for soft drinks sales this summer, according to Britvic. The firm has identified the...
Funkin has a range of cocktail mixers.

Mixing it up with Funkin

THE firm behind cocktail mixer brand Funkin has launched two promotional campaigns in the run up to summer. The ‘Innovation Champion’ activity will see...
Souther Comfort Lime

SoCo sets its sights on summer

SUMMER drinking occasions are the focus of a new marketing initiative for speciality spirit Southern Comfort. Promotional kits from Bacardi Brown-Forman Brands highlight signature serves...
BRITVIC Soft Drinks has launched what it claims is the biggest ever sampling campaign for ice tea brand Lipton.

The ice tea revolution

BRITVIC Soft Drinks has launched what it claims is the biggest ever sampling campaign for ice tea brand Lipton. Following the success of similar...

Wine aiming to make a splash

Packaging revamp part of new activity for Echo Falls ECHO Falls has been given a summer makeover. Accolade Wines has unveiled new-look packaging for the brand,...

New Balvenie batch launched

THE Balvenie has launched a new single malt married from just nine casks of the distillery’s spirit. The release of The Balvenie Tun 1401 Batch...

Raise a right royal gin for the Jubilee

BERRY Bros & Rudd has created a special Jubilee cocktail for its No 3 London Dry gin. Named after the location of the wine and...

Tennessee whiskey aims to create a buzz

THE firm behind Tennessee whiskey Jack Daniel’s reckons its latest variant will create a bit of a buzz among bartenders and consumers this summer. Following...

WKD kicks off summer tour

WKD’s new Head of Weekends character has kicked off his summer tour of bars and clubs across the UK. As part of the WKD Weekends...

Cider bids to break with convention

Kopparberg ‘does things differently’ with new ad campaign SWEDISH cider Kopparberg is the focus of a new summer ad campaign designed to highlight the brand’s...