Brand’s last festive push
DRINKS giant Diageo GB has launched a new global marketing campaign for its cream liqueur brand Baileys.
The new ‘Don’t Mind If I Baileys’ campaign...
Niche grows presence in the middle ground
As micros expand and new breweries are established, cask and craft ale continue to be a source of optimism for the pub trade in...
The festive season from behind the bar
Nick Gordon, Orchid, Aberdeen
• What is your personal favourite cocktail at Christmas and why?
I’m not sure if it would be classed as a cocktail,...
Sparkling serves required in bars
A great choice of complementary tonics and mixers can invigorate gin sales
Global beer brands are still big hitters
THE booming craft beer scene may be making waves in the Scottish on-trade, but for real liquid shifting power world beer is still arguably...
Swedish spirit Strane hits Scottish shores
A LIMITED edition oak-aged gin from a Swedish distiller has reached the Scottish trade.
Produced by Smögen Whisky AB, Strane Oaked Gin is said to...
Kopparberg’s Twist on a summer serve
Swedish drinks company Kopparberg is getting into the party spirit with a new on-trade serve: the Kopparberg Twist.
Small batch lights the way
IT’S the biggest spirits category in the on-trade – but although vodka continues to outsell its rivals, producers aren’t standing still as the wider...
Cider serves up seasonal cocktails
THE firm behind Rekorderlig is seeking to position the brand as a cider for all seasons through a range of winter cider cocktails.
Created by...
Panther M*lk pounces on industry professionals to bolster its business
Scottish oat-based cream liqueur brand Panther M*lk has followed its successful off-trade launch with a bout of high level drinks industry recruitment
Columns
Luke Richardson
William Woodburn
