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Monday, June 21, 2021

Liqueur brand aims to clean up

COFFEE liqueur brand Kahlúa recently sponsored a nationwide fundraising campaign to help bring clean water to coffee-growing communities. In support of UK Coffee Week, which...

Hammer home drink’s birthday

Whisky firm toasts 80th anniversary of Rusty Nail THE firm behind whisky liqueur brand Drambuie is raising a toast to the 80th anniversary of the...

Diversification is the name of the game

There has arguably never been a broader choice of new and interesting flavours for bar and pub operators to stock. And as the breadth of...

Lucrative liqueurs

LIQUEURS and speciality spirits is a category which is nothing if not varied – encompassing a vast number of styles and serves.

Wild elderberry liqueur picks up drinks award

THE founders of wild elderberry liqueur, Aelder, came out on top at this year’s Scottish Rural Awards – taking first place in the Artisan Drink Category.

Q&A: Adrian Forde-Beggs, Orchid, Aberdeen

Liqueurs are on the menu for our chat with this Aberdeen bartender

Tia Maria goes behind the mask

LIQUEUR brand Tia Maria has been interacting with consumers face-to-face in the latest stage of its ‘behind the mask’ campaign. A six-week programme, titled...

Stand out from the competition

Liqueurs’ diversity should be used to create special cocktail serves, say firms

Liqueurs playing the long game

PROMOTING long drinks and cocktails is key to boosting sales of liqueurs in bars. That’s the message from producers and distributors, who told SLTN operators...
bottle in ice

Jägermeister campaign plays it cool

The firm behind Jägermeister has been encouraging 18 to 24 year olds to get into the party spirit ahead of Christmas