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Saturday, April 17, 2021
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The new Brooklyn Special Effects is being launched in the UK this month

An especially low-ABV lager

A “hoppy beer with a piney aroma and bitter finish” is what to expect when the 0.4% ABV Brooklyn Special Effects is launched in the UK this month

A gateway to new beers

DIAGEO is aiming to make craft and world beer more accessible with the launch of two new beers under its Guinness brand.

Influencing the on-trade

MOLSON Coors is looking to win friends and influence people on behalf of its Pravha brand with the launch of a new campaign.

Firm broadens world tastes

Dunns continues to grow beer range a year after acquisition It's more than a year since Scottish drinks wholesaler Dunns Food and Drinks snapped up...

Global beer brands are still big hitters

THE booming craft beer scene may be making waves in the Scottish on-trade, but for real liquid shifting power world beer is still arguably...

Wake up to world beer’s potential

Some customers visiting Scotland’s pubs at this time of year will be returning from a foreign holiday where, in addition to a welcome change in...

Aussie beer is on the road

Australian lager brand Foster’s returns to TV screens this autumn with the launch of the ‘Helluva Tour’ campaign. The new campaign comprises a series of...

Argentine expansion

Morgenrot, the firm behind Argentinian beer Quilmes in the UK, has announced it will be expanding the brand’s range with the addition of two...

Overseas flavours can curry favour

Beers from across the globe are becoming increasingly popular in the Scottish on-trade as consumers seek new styles and flavours. That’s the message from importers and...

Screen time for Spanish lager brand

THE firm behind Spanish lager brand Estrella Damm in the UK is gearing up for a summer push which sees the brand return to...