COCONUT-flavoured rum brand Malibu has been given new-look packaging. The white bottle has been retained but is described as more slender..
Cocktail pitchers find favour as consumers seek value PROFESSIONALS and families are not the only ones feeling the pinch in these austere..
STUDENTS’ drinking habits are more sophisticated than their stereotype suggests, according to new research. The CGA Student Report 2012..
Drinks firm breathes new life into long-established brands TAKE That, Cadbury’s Wispa, Converse – there’s no shortage of products and..
THE Luxardo Brand Experience Team is heading to Glasgow and Edinburgh this summer as part of an 18-date UK promotional tour for the sambuca..
ONE of the newest ready-to-drink brands to hit the market is to make its TV debut as part of a new campaign. The animated Sourz Fusionz ad..
Ready to drinks should get the space they deserve, firms say HOW much fridge space should you allocate for ready-to-drink brands? With a..