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LEGAL Q&A
Liqueurs playing the long game
PROMOTING long drinks and cocktails is key to boosting sales of liqueurs in bars. That’s the message from producers and distributors, who..
Cream liqueur debuts new look
CREAM liqueur Baileys has been relaunched in a new-look bottle. The new design, which is being rolled out across all variants of Baileys..
New season, new cocktail for Suntory
JAPANESE whisky giant Suntory has released two new seasonal cocktails to usher in the spring season. The Yamazaki Risshun combines Yamazaki..
Chocs away as firm sets sights on February 14
GLOBAL Brands is embarking on a major on-trade push for its Thorntons chocolate liqueur in the approach to Valentine’s Day. The drinks..
Watchdog led us a merry dance – VC2
Stirling-based VC2 Brands has hit back at the Portman Group after the watchdog’s complaints panel forced it to rename its flagship..
Drambuie eyes Scottish growth
Whisky liqueur ups pre-Christmas brand support north of border SCOTLAND has been identified as a “priority region” in the UK for..
Tia Maria goes behind the mask
LIQUEUR brand Tia Maria has been interacting with consumers face-to-face in the latest stage of its ‘behind the mask’ campaign. A..
