Czech brand’s old pals act
JUST how well do you know your friends? Czech brand Kozel is aiming to help UK beer drinkers find out with its latest marketing campaign...
New brands and fresh marketing activity boosting ale category MUCH has been made of the progress of cask ale in recent years, but how are..
JUST how well do you know your friends? Czech brand Kozel is aiming to help UK beer drinkers find out with its latest marketing campaign...
WORLD beer represents a significant opportunity for licensees as consumers continue to broaden their drinks repertoires. Describing the..
ITALY’S Lake Como is the setting for the new spring and summer ad camapign for Peroni Nastro Azzurro. Primavera, Italian for..
WORLD beer importer Morgenrot has appointed a brand ambassador in Scotland. Alex Salmean, who has worked in the drinks industry for 30..
A GROWING number of bars around Scotland are waking up to the potential of world beers. Operators told SLTN last week that while it can be..
DUTY stamps could be introduced to bottles and cans of beer in a bid to curb alcohol fraud. The UK government is consulting on proposals to..